Solarplaza Privacy Policy database job titles

• When you sign a sponsorship or partnership agreement with us, related to an event or package of events, we directly collect personal data over email and/or phone, limited to the necessary information to set up a contract and perform financial administration.

• When you complete a form on one of our websites related to an event mailing list, newsletter, or the accessing/downloading of a complimentary content piece (including reports, data overviews, brochures, webinar (recordings)), we collect basic personal data for contact and emailing purposes.

• When you visit our websites we collect – through cookies – analytical data on the pages you visit (and duration of those visits) and the links you click, as well as the geographical location of your access point. We do not collect advanced demographical data.


In addition, and in common with many other websites and online services, we may use "cookies" to store and sometimes track information about you, such as your Internet Protocol (IP) address. A cookie is a small amount of data sent from the server which is stored on your PC’s hard drive. You may see a message on our Websites before we store a cookie on your computer which describes the types of cookies we use and what information they might collect. We may also use banners and pop-ups from time to time to give you options around cookies use. You can also set your browser to refuse cookies or ask your browser to show you where cookies have been set up. Please note however that certain services are only activated by the presence of a cookie and, if you choose to reject the cookie, a particular on-line feature may not be available to you. You can learn more about cookies here.

A cookie in no way gives us access to your computer or any information about you, other than information about how you use the Websites and the data you choose to share with us (including data you automatically share with us by way of your browser settings). We use the following cookies:

• Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around the Websites when they are using it. This helps us to improve the way the Websites work, for example, by ensuring that users are finding what they are looking for easily.

We will never sell any of your personal data to a third party. However, in order for us to provide our services to you, we share your personal data with our trusted third party service providers or our group companies, as detailed below. Whenever we share your personal data, we put safeguards in place which require these organisations to keep your data safe and to ensure that they do not use your personal data for their own marketing purposes.

In our Salesforce database we keep company and contact data, related to our actual customers; clients who have made use of our (paid) services. Core data includes (as mentioned before) name, position, organization, organization type, organization address, business email address, phone number, purchasing history. In cases of sponsorship negotiations and advance account management, we might store records and logs of email conversations and written summaries of phone conversations (we do not record or transcribe any such conversation). 2. Marketing Automation environment

In our Pardot database we keep data on “prospects”, which are prospective clients we interact with, who may or may not have made a purchase with us. Here we keep the necessary personal data for reaching out with relevant and personalized content: name, position, organization, organization type, organization address, business email address, phone number, regional & topical interests (if freely indicated), country (if freely indicated), language preference (if freely indicated), and email list subscriptions (if opted in freely). Additionally, here we keep track on basic analytics with regard to interaction with our emails, web-forms and web-pages.

We employ the common method of “lead scoring”, which means as much as that prospects automatically get points assigned in various categories related to our services, upon different types of interaction with our content. This enables us to assess which prospects would actually benefit from personalized reach-out, if they have shown a considerable amount of interest in a certain service or product. 3. Ticketing services

For the sale of event entry tickets, we make use of the ecommerce platform Xing, whose registration modules we integrate on our websites. The only data we keep on record in the Xing platform, is the personal data necessary for invoicing. We do not keep any payment details on record. 4 Customer Satisfaction measurement

In order to evaluate and improve our services, we perform event evaluations after each event we organize. We keep very limited data (name, position, organization & business email address) related to these surveys, with the exclusive aim of following up with clients that explicitly indicate interest in related services in the survey. Additionally we may use quotes – as explicitly indicated in the survey – from the survey for promotional purposes, but these are always made anonymous. Website Analytics Tool

As most of our global industry peers, we resort to Google Analytics for insights into website visitation and behaviour. We, however, do not make use of any of their advanced personalized and demographic capabilities and only use randomized data and insights. In that sense, we do not keep any personal data related to our prospects and clients in our Google Analytics environment. Third Parties

As a rule, we do not share your personal data with any third parties. We do not resell or distribute your personal data and don’t make it available for advertising or other commercial endeavours. The only small exception to this, is that – after each event – we make a participant list available to event sponsors that exclusively includes the business email-addresses of the participants of the event. This then only relates to physical attendees of our events and is limited to name, position, organization, organization type and business email address.

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